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DOOH

Monster Media Pod brings Katy Perry digital campaign to L.A. shoppers

LOS ANGELES – January 25, 2012 — Shoppers at The Grove, the prestigious retail complex located in  Los Angeles, CA could count on at least one free gift this holiday season – a Katy Perry personalized ornament created using interactive digital signage. Via touch interactivity, shoppers had their picture taken and placed within an ornament [...]

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DOOH, DOOH Industry News

Lamar’s First Touch Interactive Monster Wall Rolls Into Vancouver City Station

Monster Media has installed its first Monster Wall in Vancouver City Station as part of our new partnership with Lamar Transit Canada. First reported yesterday by DailyDOOH , the Monster Wall allows travelers to engage with advertising through a variety of interactive technologies. TELUS, a Canadian Telecommunications company, will be the first client to launch [...]

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DOOH

Social Media & DOOH—a Prototype for Success

Social media, when combined with Digital Out-of-Home, creates an advertising avenue to reach customers through mobile phones and interactive technology.

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