Monster Media has installed its first Monster Wall in Vancouver City Station as part of our new partnership with Lamar Transit Canada. First reported yesterday by DailyDOOH , the Monster Wall allows travelers to engage with advertising through a variety of interactive technologies. TELUS, a Canadian Telecommunications company, will be the first client to launch [...]

By nature, I am a people watcher.  I love to see people’s genuine (and fake) reactions as they interact with others and their surroundings.  When social media became THE thing, that’s when things took a turn for the worst.  All of a sudden, my affinity for people watching was deemed “stalking” and I found myself [...]

Ad spending is forecast to grow by 7 percent this year By Toni Fitzgerald Digital out-of-home advertising is one of the hottest segments of media these days, with new digital networks seemingly popping up by the day and the number of digital billboards across the United States exploding. A recent report predicts just how robust [...]

It’s that wonderful time of year again that makes all of us Single Ladies painfully aware of just how single we really are.  I’m 26, single and seeking something in between a one-night stand and a ring.  In other words… I hate this day.  And really, Valentine’s Day on a Monday??  Talk about a double-whammy. [...]

The introduction this fall of Microsoft’s new Kinect, a controller-less world of euphoria, will only accelerate the interest and education of the interactive digital space we live in today.

I couldn’t help but notice while sitting at my buddy’s house the other day that something truly unique is happening in millions of homes around the world. I was simultaneously watching his daughter on the computer using an HP touch screen monitor to navigate her Facebook account, while his wife was in the other room on the Wii-Fit and he and I were “rolling dice” on his iPhone to see who was going to pay for the pizza that would be arriving in the next 15 minutes.